Website Project Launches

Jessica Bryant Posted by Jessica Bryant on March 13, 2024

Legion Sports Bar Launches New Food and Beverage Website on Wordpress

Legion Sports Bar Launches New Food and Beverage Website on Wordpress

We’ve Launched a Brand New Website for Upscale Bellevue Sports Bar

About Client

Nestled in Bellevue, Washington, Legion emerges from the vision of NFL legends Kam Chancellor, Richard Sherman, and restaurateur Leilani Wong, offering a unique fusion of Southern comfort food and creative cocktails in an upscale sports bar ambiance. Inspired by the legendary Legion of Boom, their venue champions teamwork and excellence, aiming to be more than a sports bar. It's a community hub where sports enthusiasts and food connoisseurs alike can indulge in an extraordinary atmosphere and flavorful experiences. Legion is dedicated to luxury, inclusivity, and creating memorable moments, establishing itself as Bellevue's premier destination for sports fans and culinary enthusiasts.

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Goals for Design

For this brand new website design, our main goals included:

  • Implementing an upscale, clean design with deep olive and maroon colors
  • Enhancing usability for reservations and menu displays
  • Reflecting a sports-forward, community-centric brand ethos
  • Ensuring a seamless, engaging user experience that mirrors the restaurant’s vibe

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Website Design & Functionality Highlights

For the design of this website, our design team created an ambiance that mirrors Legion's physical space—a haven for sports enthusiasts and food connoisseurs alike. We leaned heavily into an upscale and elevated aesthetic, focusing on a color palette of deep olive and maroon to evoke the rich, welcoming vibes of a speakeasy. The site's design also nods to Seattle's sports legacy and the inclusive spirit of Legion, incorporating clean lines and a precise layout to ensure that the soulful essence of Southern comfort food and the joy of community shine through every element.

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This website was developed on WordPress, a content management system renowned for its flexibility and ease of use. WordPress allowed us to tailor a site that not only meets the functional needs of Legion—such as taking reservations and displaying an enticing menu—but also embodies the restaurant's commitment to service and community. The platform's versatility made it possible to create a digital experience that supports Legion's goals of building a welcoming space for all, from local athletes to casual diners. We've enabled a suite of features that bring Legion's fun and flavorful philosophy to life, making it easy for visitors to connect with the restaurant, whether they're booking a table or simply browsing the menu.

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Interested In Your Own Food and Beverage Website Design?

We’re here to help. At efelle, we’ve got over 18 years of experience working with clients to design and build effective websites and digital marketing strategies. Fill out the form below and one of our digital strategists will reach out and we can get started.