Website Project Launches

Kerry Sweeney Posted by Kerry Sweeney on February 23, 2024

William Buchan Homes Launches New Seattle Luxury Home Construction Website

William Buchan Homes Launches New Seattle Luxury Home Construction Website

We’ve Launched a Brand New Website Redesign for Seattle Luxury Home Builder

About Client

With over 60 years of crafting exquisite Northwest homes, William Buchan Homes has mastered their approach, ensuring exceptional attention to detail and proportion in every project. Renowned for their integrity of experience and commitment to excellence, they craft exquisite Northwest homes that seamlessly blend tradition and sophistication. As industry leaders, they exceed expectations with top-quality materials and innovative design features, ensuring enduring comfort and style.

Goals for Redesign

For this website redesign, our main goals included:

  • Increasing website traffic and visibility to attract more clients
  • Improving user engagement and retention on the website
  • Enhancing the luxury brand image and reflect their high standards
  • Simplifying website maintenance and updates

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Website Design & Functionality Highlights

For the design of this website, our design team focused on capturing the essence of William Buchan Homes' timeless artistry and meticulous workmanship. We refreshed the logo to align with their luxury brand image and incorporated their brand colors throughout the site. Emphasizing exceptional attention to detail, proportion, and luxurious amenities, we ensured that the website reflects the same level of sophistication found in their homes. Our goal was to create a visually appealing and engaging platform that would resonate with their target audience and leave a lasting impression.

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This website was developed on FusionCMS, a content management system chosen for its user-friendly interface and ease of navigation. Leveraging FusionCMS, we streamlined the update process, allowing William Buchan Homes to make effortless front-end changes. Our development team optimized the website for performance and responsiveness, ensuring a smooth user experience across all devices. By enhancing visibility and accessibility to contact information, we facilitated easier communication between potential clients and William Buchan Homes, ultimately driving conversions and business growth.

Interested In Your Own Construction Website Redesign?

We’re here to help. At efelle, we’ve got over 18 years of experience working with clients to design and build effective websites and digital marketing strategies. Fill out the form below and one of our digital strategists will reach out and we can get started.